Here we go with the video of the week section where I bring to you a great inspirational video found on internet throughout the work week, it could be a motion graphics or an animation, 2d or 3d, even a trailer or music video with some great design or animation techniques.
This week I have one excellent video made in Stop Motion for an excellent brand who represent the English car, this is Mini, one of the top car brands in design, with its unique style and use of different kind of agencies to show what a mini signifies. In this case Mini es Minimalism and the 80 seconds video was made by a German agency and shows to us a battle between some fat ink markers and a final liner trough a white sheet, is like the David and Goliath story but in animation, following the new campaign for the 50 years of the mini, this is one of the best commercial of the brand since 2002.
There is also a website with the minimalism concept, that you should take a look. if you can see the video just click here.
Made by Mini
Did you like this video? Or have you seen and amazing inspirational video on the last week?
You can share it on the comments section below, or if you have your own animation video and want to be featured here, just drop me a message.
Video Of The Week #05 – Minimalism…
An awesome commercial spot made in stop motion called Minimalism by Mini, for the last campaign in the 50th anniversary.
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Well, we have a strong idea (less fuel to go farther), a nice piece of storytelling (you’d better be light to escape from the evil heavy ones) and a very good filming technic. But I can’t see any artistic or aesthetic prowess.
Greatings, I have already seen it somethere…
Have a nice day
GlenStef
@GlenStef: yes i can imagine is not exclusive but is really well done. like all mini related projects
Thanks for this post!
Keep working ,great job!
It’s so refreshing to find articles like the ones you post on your site. Very informative reading. I will keep you bookmarked. Thanks!
Thanks for posting! I really enjoyed the report. I’ve already bookmark this article.